Always a cut above
Our Primo Range
What began with one ham has grown to a gourmet collection of over 500 tasty products, all made to our most exacting standards.
There’s good, there’s great, and then there is primo.
Breakfast
There is no better way to start the day than with the smell, sounds, texture and taste of Primo bacon. Whether you are a fan of our short-cut, streaky, or middles, breakfasts made with Primo bacon will prove to be a delight for the senses, and the best kickstart to the day ahead. Made with quality ingredients and traditionally wood smoked and cured, it is an experience that goes far beyond flavour.
Lunch
Our Primo sliced meat range helps you to create lunches that are simple, convenient and tasty. Whether inside a wrap or between two slices of bread, there are so many delicious options to choose from that your tastebuds will never be bored. Our range is proudly made in Australia with NO artificial colours or flavours and is 100% gluten free. A humble, classic sandwich made with Primo sliced meats, never goes out of fashion.
Cheese Snacking
Power up with protein for the lunchbox and every snacking occasion with the Primo cheese snacking range. Using fun, flavourful and filling combinations of meat, cheese, and various crackers and treats, they make the perfect convenient snack.
Ambient Snacking
The Primo Salami Sticks range is air-dried so that you can enjoy them anytime, anywhere. They are individually wrapped for the perfect lunchbox snack with over 5g of protein, no artificial colours or flavours and are low in sugar. They are proudly made with 100% Australian meat, cured and air-dried to create a quality, great tasting snack that is packed full of flavour! Find us in the muesli bar aisle.
Entertaining
Whether you’re entertaining a crowd, having a special night in or having a girl dinner, you can rely on Primo to bring the flavour every time! Pair our mouth-watering cured meats and salamis with the perfect wine and cheese or bring the fun to any occasion using our convenient and tasty bites range.
Dinner
Elevate your dinner creations with our range of cook and create products and continental diced bacon, and ham. Conveniently presented to make cooking quicker and easier – and not to mention more tasty they are sure to be a regular favourite on the shopping list!
Christmas
What better way to celebrate the festive season than with our Primo seasonal Christmas selection. Choose from a selection of succulent half leg hams or pork loin portions to create meals that will elevate your Christmas spread and bring the family holiday joy.
Deli
Head to your local supermarket deli to immerse yourself into the world of Primo deli meats. Choose from an array of salami, ham, and cured meats to bring flavour and excitement to your culinary adventures. With the ability to purchase by weight, you can buy as much or as little as you need and, it’s also a safe way to try a few slices of something new!